Posts Tagged ‘Business Start-Up’

Concept of Start-up

Each of these stages of life has a name for various investors in start-ups:

  • Seed (or seed-capital) to finance the feasibility study and prototype which will then possibly create a business.
  • Capital said proximity, using his family for providing the initial funding for the creation of the company to pay the initial investment in human and material
  • Venture capital (or rather Venture Capital), to pursue R & D
  • Capital development (or early stage capital) to support marketing efforts including, preferably, internationally.

The objective is to upgrade as soon as possible start-up in order to quickly sell the securities through a stock market exit (IPO) or to a purchaser (Operation of M & A). We shall see the actors at each of these stages, knowing that a particular player can either act in concert with another operator, or the eclipse.

The concept of Start-up is often associated with that company rather high technology (High Tech).

In fact, the start-up can be positioned either in high or low tech (industry standard). What characterizes it is essentially its ability to modernize the trades through a new managerial concept, both in terms of sectoral réingéniering (from upstream to downstream, both with suppliers in respect of channels distribution), where appropriate, of technological change.Thus, Swatch his debut was a Swiss Start-up (admittedly well  endowed with capital) moving, from a know-how in marketing and packaging, giving the small world of watchmaking, largely at the time dominated by firms Nippon.

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