World Business Advices

Maintain customer contact

Maintain contact with customers is to prolong the relationship with it once we’ve bought or made use of our services.

To do this, we must first attempt to get your data, then make contact with him, for example, to congratulate you on your purchase, for a holiday greeting, or asking how you’re doing with the product.

And then, at the earliest opportunity, to let you know about our new products, special offers and promotions.

Create promotions that encourage their return

This strategy involves designing sales promotions that have as main objective to make the customer return visit.

For example, for the purchase or acquisition of our products or services, we present you with a coupon or card that gives you the right to obtain a special discount on your next visit.

For example, we give you a card that read: “Card discount of 10%. At present this card will be awarded a discount of 10%. Offer valid only Monday through Friday. ”

Or, for example, we give a cumulative score card, where every time you buy our products or make use of our services, will accumulate points that can later be exchanged for other products or discounts or special offers.

Provide an extra service

And finally, another strategy or way of doing that the customer returns to our business is to provide a complementary service to the product offered, for example, can provide installation service of the product, maintenance and support, the guarantees, etc.

This strategy will enable us also strive for greater customer satisfaction, the possibility of extending the relationship and maintain contact with him.

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